Writer’s Block. Every writer suffers from this affliction more often than we’d like to admit. We have a neat trick for non-fiction writers. If you need a topic for a chapter or a rule (as in the 42Rules books) then the first place you should visit is the place where your audience congregates. Often this will be industry forums but it might be topical newsgroups. Drop in frequently to see what your readers are talking about. You’ll learn about the newest trends, the questions your readers have and what they value. All that information is free for the taking!