What’s it about?
There are millions of registered users on LinkedIn. Relatively few of them seem to have any real understanding of how to effectively use LinkedIn or how powerful a tool it really is.
Do you know how to use LinkedIn to achieve your business goals?
In 2008, people wanted to know how to use LinkedIn and we wrote the first edition of this book, which became an Amazon Best Seller. Today, there is a clear demand to learn more about what LinkedIn can do and what is needed to effectively use LinkedIn to generate results.
Although the usage of LinkedIn is exploding, there are very few resources that teach what users are craving – solutions to increase their desired business results. In this almost completely new second edition of our book, we share our powerful 4 part methodology and then provide you with planning, tactics, techniques (and success stories) to help guide you toward generating business success through LinkedIn.
“Rules for 24-Hour Success on LinkedIn (2nd Edition)” (also available in our career bundle) is a user-friendly, fast-paced resource designed to help you leverage the power of LinkedIn to build your business strategy, generate positive awareness to your brand, engage your leads and create trust. Who do we tend to do business with? Those we trust.
There is a theory that everyone in the world is connected by no more than 6 people. You know who you are, but who else in this socially-connected world knows you and more importantly, what are you doing for them to generate trust in you.
This book will help you:
- Build your “roadmap for results” using a clear and concise four part methodology
- Find, communicate and engage your target audience
- Increase the effectiveness of the time you spend on the site
- Use efficient strategies to build a high-quality network of connections.
- Demonstrate your expertise using the most powerful tools that LinkedIn offers
In addition to providing over 100 tips, insights and tactics, the second edition also provides a dozen success stories for you to read and understand the paths others have used to generate success.
LinkedIn is far from just a job search engine. Don’t waste time “guessing” on how to generate your LinkedIn success. “42 Rules for 24-Hour Success on LinkedIn (2nd Edition)” uses a unique combination of simple strategies, tactics and clever ideas to create clarity in the murky, yet powerful new world of digital lead generation.
What they’re saying.
“42 Rules to 24 Hour Success on LinkedIn (2nd Edition)” provides straightforward, common sense advice on how to get the most out of LinkedIn – the most popular social networking site for busy professionals. In this compact book, Chris, David and Peggy show you what to do to leverage the power of social networking on LinkedIn. And they do it in an easy to use, enjoyable read. If you want to build a network of likeminded professionals, you need to be on LinkedIn. If you’re on LinkedIn you need to read ’42 Rules to 24 Hour Success on LinkedIn (2nd Edition).’ Bud Bilanich, The Common Sense Guy, Bestselling author of ‘Straight Talk for Success’
“These 42 Rules provide entrepreneurs, corporations and job seekers with gems of advice and are the perfect resource to make sense of how you can generate success with LinkedIn. For new users, it is provides a terrific overview and for experienced users, it is a great reminder of the things you may know intuitively but may have forgotten in the rush of our hectic schedules.” Michael Port, author of Book Yourself Solid & The Contrarian Effect
“The book is a very practical, yet easy and fun read. It is impressive in its clarity presenting the various aspects for generating 24-hour success on LinkedIn without the typical hype. You will come away understanding the core business principles driving your LinkedIn success.” Mitch Meyerson, Founder of Guerrilla Marketing Coaching and author of Mastering Online Marketing
What’s in the book.
Rule 5: Overcome the Overwhelm
Rule 7: What Does a LinkedIn Lead Look Like?
Rule 17: Promote Your Profile
Rule 24: Learning How a LinkedIn “Like” Can Generate a Lead
Rule 25: LinkedIn Mobile Apps-Engagement on the Go
You can register for a free book excerpt on the right side of the page. Just complete the form and we’ll email it right to you.
Watch the webcast
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