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A New Program: Kindle MatchBook

Amazon.comAmazon.com has created a new purchasing program called Kindle MatchBook. You can purchase the Kindle version of qualifying books that you purchased from Amazon.com in print.  You’ll pay between 0 and $2.99 for the matching Kindle versions.  Going forward you can buy the print book along with the Kindle version for $2.99 or less.  This means that authors make more money when Amazon.com promotes the bundle.  As an author with a book in print you have to enable your participation in the program.  For more information visit Amazon.com.

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7 Things Authors Can Do While Waiting for A Book to Be Published

Screen shot 2013-10-20 at 11.34.06 PMA client forwarded this article to us today.  You’ll love “7 Things Authors Can Do While Waiting for A Book to Be Published” by Shelley Hitz on The Future of Ink Blog.  Shelley gives us seven things to do while our book is awaiting publishing.  For self published authors you can work on these items while you’re writing the book or better yet hire a Virtual Assistant to do this grunt work for you.  To read the full article click the link in the title above!

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Mini Q&A with Seattle author Wendy Call

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The Writer’s Block: Living a Writer’s Life blog has a mini Q&A with author Wendy Call from the upcoming book “Everyday Book Marketing“.  Wendy discusses her book, book promotion and gives advice for new writers.  Our favorite quote is “This is no time to be shy. Nor humble. Put yourself out there; push yourself a bit past your comfort zone.”  All writers should heed this advice and learn to become their own best supporter.  You can read the Q&A here.

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What Do Readers Want?

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New York Times, USA Today and Wall Street Journal Bestselling Author, Marie Force, has conducted a survey and announced the results in her blog post “The Readers Sound Off! How They Read, What They Like and Where They Find Us”. 2,951 people replied to the 44 questions in June of 2013 so the data is still very new. To read the results of the survey read “The Readers Sound Off“.

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Publishing Resources From Midwest Book Review

Midwest Book Review offers resources that will prove helpful to self-published authors, regional presses, specialty publishers, academic houses, and the small press publishing community.

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What If Publishers Could Start From Scratch?

Digiday has a great article covering interviews with publishers.  They asked each publisher what they would do if they got a “do over”.  It’s interesting to see that most of them say they would have paid more attention to and invested in digital technology.  Not surprising given that hindsight is 20/20.  You can read the entire article at Digiday.

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Offer All Of Your Purchasing Options To Buyers

These days readers consume books in various formats.  Some prefer paperbacks, others won’t touch anything that isn’t on their Kindle and others like to read books in PDF on their computer.  When you set up your sales page for your book make sure you tell your readers how and where they can buy the book in any format you offer.  For example, put a buy link for physical copies and link to the Kindle and Nook.  Make it easy for your readers to buy your books no matter how they intend to read them.

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AME Blog Carnival: Tips and Tricks for Writers and Authors December 24, 2012

Author Marketing Experts has a very interesting newsletter that covers topics for writers and publishers.  They do a good job in collating content from around the web that you might find interesting.  Take a look at a recent newsletter here.

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Free Webinar “Publish Your Book in 2013: The New Rules of Publishing Make it Easy!”

Has publishing a book been on your To-Do list for far too long? Then make 2013 the year it gets done! This webinar explains the strategy and process of taking your book idea from being just a glimmer in your eye to a real-live book on Amazon.com.

Attendees will learn:
* How to make your book work for you before it’s even written
* Publishing strategies that get your book to market fast
* How to make your book title drive website traffic and sales
* The 5-steps to writing a great book…really fast!

About your presenter: The 42Rules book series was started by long-time marketing executive, author and founder of Impact Marketing Group, Laura Lowell. Laura wanted to help experts write books and share their wisdom, while maintaining their current workload and lifestyle. Today, the 42Rules series outperforms industry standards for sales of independently published trade paperback book.

Join Laura Lowell on February 20, 2013 at 10:00 am PST.  Register here!

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E-Books Destroying Traditional Publishing? Not According To NPR

So many publishers were worried about the e-book revolution and piracy concerns that they couldn’t see the forest for the trees.  Now that the dust has somewhat settled publishers have learned that e-books have opened doors for them that they previously thought closed.  Zoe Chace writes on NPR that publishers are now using e-books to get new readers and other benefits.  We don’t want to say “We told you so” but…  Read the entire article here.

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Some Startling Statistics On Book Publishing

According to the ISBN Agency Bowker:

300,000 books were published in the U.S. 2003.

411,422 books were published in the U.S. in 2007.

1,052,803 books were published in the U.S. 2009.

Approximately 3,000,000 books were published in the U.S. in 2011.

Author Seth Godin said Bowker estimates that they will issue 15,000,000 ISBN numbers in 2012.

If more than 15 million books are going to be published this year then at least one of them should be yours!  Join me, Laura Lowell, on the free webinar “Publish Your Book in 2013: The New Rules of Publishing Make it Easy!” on February 20, 2013.  Learn more here!

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Kindle Publishing: How to Promote Your Ebook by Public Speaking

Marcia Yudkin has written another good article about book promotion.  Although she is talking about promoting Kindle books her advice can work for print books as well.  You can read the entire article on the Warrior Forum.

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Free Webinar “Publish Your Book in 2013: The New Rules of Publishing Make it Easy!”

Has publishing a book been on your To-Do list for far too long? Then make 2013 the year it gets done! This webinar explains the strategy and process of taking your book idea from being just a glimmer in your eye to a real-live book on Amazon.com.

Attendees will learn:
* How to make your book work for you before it’s even written
* Publishing strategies that get your book to market fast
* How to make your book title drive website traffic and sales
* The 5-steps to writing a great book…really fast!

Date and Time

Wed, Feb 20, 2013 10:00 AM – 11:00 AM PST

Register now!

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Timing your book’s launch date for maximum impact

The Book Deal blog has a great post about how to time your book’s launch.  Apparently agents and publishers love books that can be tied into annual events and anniversaries.  It doesn’t take a genius to guess that Christmas is a huge book publishing tie in but there are other lesser known events that writer’s need to know about.  Read the post and make note of the bonus “Tie-ins by the month” at the end.  Do you have an idea for a book that ties in with an annual event?  Use the comment function and let us know!

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What Do Tim Ferris & Amazon.com Have In Common?

They both wish to redefine the publishing industry according to David Streitfeld.  Streitfeld writes about the collaboration between Amazon.com and Tim Ferris in the New York Times Bit column.  Amazon.com is the publisher of the latest Ferris 4 Hour books “The 4-Hour Chef”.  According to the article bookstores aren’t carrying the book because they don’t want to help Amazon.com continue to conquer the world.  Read the article and tell us what you think!

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Publishers Join Together To Create “New Digital Publishing Models”

Publishing giants Pearson and Bertelsmann have announced they are creating a joint venture to pool their respective consumer publishing businesses, Penguin and Random House, in a bid to go the distance in the digital age. Penguin and Random House will combine to form a JV named Penguin Random House.  They obviously intend to go head to head with Amazon.com Kindle and Barnes & Noble Nook.  Do these two companies have anything to worry about?  Let us know what you think!

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Finally, A Settlement With Google Over Copyright Violations

Google and several publishers (McGraw-Hill Companies Inc, Pearson Education Inc and its sister Penguin Group USA, John Wiley & Sons and CBS Corp’s Simon & Schuster) have agreed to a settlement of the lawsuit accusing Google of violating copyrights by copying books digitally without author permission.  To learn more about the settlement read this article!

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News About The Independent Publisher Book Awards 2013

The early-bird entry deadline for the Independent Publisher Book Awards 2013 is October 13, 2012.  The 17th Annual Independent Publisher Book Awards (aka The IPPYs) have become the industry’s most competitive and prestigious awards for independently published books. The final deadline for 2013 entries is March 16, 2013, with two early-bird entry fee deadlines along the way. For submission details and entry requirements, click on http://www.independentpublisher.com/ipland/IPAwards.php

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HarperCollins Reaches New Agreements E-Book Prices

HarperCollins is the first of three publishers who has negotiated new, lower prices for e-books for Amazon and other e-retailers.  A federal judge approved a settlement in early September between three big publishers and e-retailers.  The NY Times Media Decoder blog has an article with all the details.  You can read about the settlement itself here.  What does this mean for authors?  It means that they will make less per e-book sold but they may very well sell a great deal more now that prices are more affordable.  More books being read is always a good thing!

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The Publishing Tide Is Turning

Thanks to Kindle and other e-readers Indie writers are finally getting the attention they deserve.  Hot off the presses the “50 Shades of Grey” self published Kindle bestseller  trilogy is now in paperback at your local Target and Walmart and the movie rights have already been sold.  The blog “Self-Publishing Success Stories” has compiled a list of more than 170 authors who have sold more than 50,000 self-published ebooks to date.  These sales figures are meant to inspire other authors but the real message is that traditional publishing houses have become dinosaurs.  Unable or unwilling to change with the times they are being left behind while self published authors sell more than many best sellers back in the day.  To see who is selling what and how many visit Self-Publishing Success Stories.

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