Ed. Laura Lowell
$19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
Written by working moms, this book is a compilation
of funny practical advice on how to survive as a “working
mom.” These real life experiences are fun, personal
and sure to be appreciated by working moms everywhere.
Gone are the sugar-coated nicey-nice images you just
can’t relate to. In 42
Rules™ for Working Moms, you
get real insights into what matters, what works, what
doesn’t, and why.
By Laura Lowell
$19.95 Paperback
$11.95 ebook
The 42 Rules™
of Marketing is
a compilation of ideas, theories and practical approaches
to marketing challenges the author has been collecting
over the past 17 years. The idea was to create a series
of helpful reminders; things that marketers know we
should do, but don’t always have the time or patience
to do.
by Mari Anne Vanella $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
42
Rules™ of Cold Calling Executives is
an easy to read book that gives concise, easy- to-implement
methods to get results with cold calls. Many sales
professionals find that part of their job difficult
and unpleasant, yet the 42 Rules give them ways to
redesign their thinking, approach, practices and tools
to get the best possible results.
by Chris Muccio $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
There
are millions of registered users on LinkedIn. Relatively
few of them seem to have any real understanding of
how to use LinkedIn to achieve their goals. Do you? 42
Rules to 24-Hour Success with LinkedIn uses
a unique combination of simple strategies, tactics
and clever ideas to create clarity in the murky, yet
powerful new world of social networking.
by Leon Shirman $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
42
Rules of Sensible Investing provides
concise, practical and sensible down-to-earth
discussion of various investing strategies and gives
advice on picking winning stocks.
by Mitchell Levy $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
42
Rules for Driving Success with Books will
help you appreciate the ease of creation and the
depth of value a book (or series of books) can
create for your business. Whether you write the
book yourself , have your clients/partners provide
content, or have it ghostwritten, you will be informed
and inspired by the stories and lessons of others'
successes with books.
by Jennifer L. Jacobson $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
42
Rules of Social Media for Small Business is
the modern survival guide to effective social media
communications and the answer to the question, “what
do I do with social media?” Written by communications
professional Jennifer Jacobson, this book is designed
to help working professionals find social media that
fits their business and get the most out of their social
media presence. From networking communication, to social
branding, 42 Rules of Social Media for Small Business addresses
specific rules of engagement, as well as the fundamental
approach to online, as opposed to traditional, media.
by Don Mazzella $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
Economic slowdowns shouldn’t slow down your company. Just because other
companies are pulling in their horns doesn’t mean you should. Keep a close
eye on your resources but also look outside for opportunities. Don’t be afraid
to gamble on new opportunities, just as long as you have calculated the odds.
Identify your firm’s strengths and find other outlets. Learn the 42
Rules for Growing your Small Business in an Down Economy, and learn
what can make a difference between surviving and growing.
by Susan Guerro $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
Written
by an experienced educator, 42
Rules for Elementary School Teachers is
a collection of personal and practical professional
advice on how to thrive as an elementary school
teacher. These guiding best practices promote clear
connections to successfully creating a learning
community that supports students while keeping
teachers sane and successful. Here are the rules
that will help teachers rule the school. Whether
it’s your first year teaching, your last or somewhere
in between, 42 Rules for Elementary School
Teachers will give you easy-to-implement strategies
for being an outstanding and effective educator.
Lilia Shirman
$19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
Even the most successful companies miss out on key revenue
growth opportunities, and fall into common traps that
hamper the best strategies. 42 Rules of Growing Enterprise
Revenue is a collection of practical ideas about
the strategies that raise sales to those most lucrative
clients –large corporations
Susan Stamm $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
42 Rules
of Employee Engagement highlights common
behaviors that lead to “disengagement” in teams and
offers useful, no-nonsense ideas for doing things
differently. This book is loaded with practical
advice and actions you can take away to begin building
an engaged team.
David Coleman $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
Managers, CEOs,
Venture Capitalists, or anyone that has to work
with other people at a distance every day can get
great benefit from this book. 42 Rules for
Successful Collaboration will help people
who are on teams separated geographically, as well
as managers and executives. The book filled with
high-tech nuggets of wisdom for programmers and
IT professionals. But it also has practical rules
that apply to anyone who works with others.
Bud Bilanich $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
42
Rules to Jump Start Your Professional Success is a no-nonsense guide for creating professional
success. Author Bud Bilanich, The Common Sense Guy,
has been helping people succeed for over 30 years.
In this book you will learn how to take responsibility
for your life and career, how to become more self confident,
how to create positive personal impact, how to become
and outstanding performer, how to become a dynamic
communicator and how to become more interpersonally
competent.
Trevor Curwin $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
Do you want to help save the environment? Do you want
to have clean energy at home? I did, but I didn’t know
where to start. 42
Rules for Clean Home Energy walks
the average American homeowner through planning, installing
and enjoying a clean home energy system. The book covers
everything from installing solar panels, heat pumps
and residential wind turbines to safety and comfort
and affordability of clean home energy. Going green
at home can be challenging and confusing; this book
breaks down, in simple steps.
by Michael Griego $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
Sales isn’t rocket science, but it is often over-engineered.
The “old school” is out; new school is in, but with
a twist. There are key sales fundamentals (42 to be
exact) that never go out of style. 42
Rules to Increase Sales Effectiveness takes these fundamental rules and
upgrades and adjusts them for today’s business environment,
so you can increase your overall sales effectiveness.
by Aimee Quemuel $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
The 42 Rules to Fight Dog Cancer is a compilation
of real stories, told by real people about their successful
battle against dog cancer. The book is rooted in the
thought that through the collective knowledge of dog
owners everywhere, we will be closer to eradicating
this disease. Filled with concrete tips that you can
start using immediately, 100% of the author’s proceeds
will be donated to dog-related causes.
by David Coleman and
Craig Triance $19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
There is a worldwide financial crisis and you are
part of it. Your home and financial future are at stake,
your mortgage has adjusted to the point where you can’t
pay the monthly amount anymore and you are either in
or close to foreclosure. The rules in this book look
at how we got into this financial mess, how to deal
with the bank and how to dig your way out with the
best possible outcome. David
Coleman narrates his horror
story of dealing with two banks over the course of
a year, and Craig
Triance provides street savvy legal
advice to help you fight the bank and save your house!
by Bonnie Ross-Parker
and Cindy Elsberry
$19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
Tired of the same ‘ole networking chatter? Do you
think anyone is really listening to what you have to
say? Wish you were somewhere else? If you have to network
to grow your business and find yourself spending money
going to events, meeting as many people as possible
and returning to the office with a handful of business
cards without the results you want, you can benefit
from the strategies presented in 42
Rules for Effective Connections. For anyone who wants to improve communication,
get better results in any networking environment and
alleviate the stress and anxiety that comes from building
a business where you have to go out to meet potential
customers - 42 Rules for Effective
Connections is a
must-read.
Edited by Judith E.
Glaser
$19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
Currently, most organizations today operate in an
“I” paradigm. In this arena, we keep score – “I’ll
scratch your back if you scratch mine.” We are taught
to control our needs and emotions because they are
destructive---logic prevails. We are punished for making
mistakes and we hide our thoughts for fear of losing
our power or status. In a WE paradigm, things are different.
42 Rules for Creating WE offers new insights from
thought leaders in neuroscience, organizational development,
and brand strategy, introducing groundbreaking practices
for bringing the spirit of WE to any organization,
team or cause.
42 Rules for Creating WE is written by The Creating
WE Institute, an international group of critical thinkers
with multi-disciplinary expertise, who have come together
to harvest new forms of engagement and innovation in
the workplace. The Creating WE Institute’s mission
is bring a spirit of WE to organizations currently
operating as a group of I’s.
by Rosemary Coates
$19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
For business people who are experienced in doing business
in China, or for first-time visitors, this book will
provide valuable insights from real executives and
experts. These executives offer their personal experiences
and recommendations about sourcing and manufacturing
in China. Going beyond simple cultural do’s and don’ts,
you will discover:
- how business is really done
- how you can make things happen in China
- the mistake westerners often make, and how to
avoid them
- what made these executives successful
by Laura Lowell
$19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
Authenticity. Honesty. Expertise. These are the cornerstone
of
effective brands according to research conducted by Laura Lowell
for 42 Rules to Build Your Brand and Your Business. Whether
you call it a personal brand, mission statement, value
proposition, or passion, it is what helps some companies to
thrive, while others languish. In 42 Rules to Build Your
Brand and Your Business, Amazon best selling author Laura Lowell,
captures the insights and learnings from branding and business
development gurus.
This easy-to-read, can't-put-it-down book outlines
the core
elements for defining, developing and communicating
your brand
and what it means for your business and your customers.
Profiles
on LinkedIn and a Twitter following are not a brand.
Learn what
industry-leaders, pundits, and people who are the best
in their
field consider the key elements of their brands and
how they've
used them to build their businesses in this unique
compilation
of practical and actionable ideas.
by Rob Sanders
$19.95 Paperback
$14.95 ebook
($11.95 with 20% discount)
42 Rules
for Applying Google Analytics is understanding
a visitor's journey through your website then applying
that measurement, collection and analysis of data for
the main purpose of adequately optimizing and improving
website performance. This includes learning where your
visitors come from and how they interact with your
site or measuring key drivers and conversions such
as which landing pages encourage people to react by
calling, emailing or purchasing a product.
The benefit of applying this free knowledge, whether
you are an advertiser, publisher, or site owner, will
help you write better ads, strengthen your marketing
initiatives, and create higher-converting web pages.
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