Get reviews. It’s that simple. The incredible success of Amazon.com has largely been driven by user generated reviews. Books with no or few reviews don’t sell. Even books with negative reviews sell better than books with no reviews because potential buyers know a book won’t please everyone. If you have a book you need to give away copies to reviewers and ask them to post their reviews on Amazon.com and every other book review site they can find. It’s that simple.
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